The other day Melanie posted about the many brands that quickly responded to the tragedies in Boston with aid and support. And while brand and support from the country continues to grow, there’s a team of folks in Austin doing their part.
Senior art director at GSD&M and organizer of CreativeMornings/Austin Ben Thoma got with Jared Cavagnuolo regarding the idea to create a shirt in honor of those affected by the Boston Marathon. They pulled in GSD&M Design Director Marc Ferrino to make it happen and less than 24 hours later, the guys had shirts for the Austin vigil held at Lady Bird Lake on April 18 led by the Gilbert Gazelles.
It doesn’t stop there.
After the vigil, KVUE shared a photo of GSD&Mers Sara Rosales, Jacob Barrett and Ellen Springer wearing the shirts which received a huge response on Facebook. Ben received such an overwhelming response of Austin people who wanted to help, and so he is working on getting a large order of the shirts to sell. All proceeds are going to The One Fund — the organization created by Massachusetts Governor Patrick and Boston Mayor Menino to raise money for the victims of the tragic events of April 15.
Read more about the shirts and where they are selling them here: http://www.baustinshirt.com/.
Between the tragedies in Boston and West, TX this week it is easy to lose faith in humanity, but many have shared this Mr. Rogers quote, “When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.’ To this day, especially in times of ‘disaster,’ I remember my mother’s words and I am always comforted by realizing that there are still so many helpers – so many caring people in this world.”
Thank you to the many of you out there who are helping.