Candid client advice

From yesterday. But important.
A Verizon client gave some advice:

-Measure your agency by how much they innovate.
-Agencies, don’t be afraid to put some skin in the game for your idea. Show the client you believe that much in it. If you know it’s going to work, why not?
-Have some tenacity, people. If you give up that easily you clearly weren’t that convinced by your own idea.

Add it to The Page, folks.

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