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New Work: Marshalls, T.J.Maxx, HomeGoods Holiday

For years, Marshalls, HomeGoods and T.J.Maxx have been on a mission to show the world a better way to holiday shop. This year, they’ll be sending carolers to every house in America via ShareACarol.com to convince shoppers in person.

Credits:
Agency:  GSD&M
Launch Date: 11/7/2011
Group Creative Director: Jay Russell
Creative Director AD: Eva Neveau
Creative Director Writer: Lara Bridger
Assoc. Creative Director AD: Gene Blakeney, Shane Starr
Assoc. Creative Director Writer: Eric Knittel
Senior Writer: Nicole DuMouchel Davis
Art Director (TV): Matthew Barker
Writer (TV): Colin Gray
Studio Art: Jennifer Smith, Alexis Wilson, Greg Piwonka
Developers: Lollipop and Kim Faulkner
User Experience: Oscar Llarena
Executive Digital Producer: Jefferson Burruss
Executive  SOMO Producer: Shannon Worley
Digital Producer: Bethany Motl
Producer (TV): Becky Carrel
Project Manager: Mary Albanese
Director (TV): Michael Gracey
Director (Digital): David Tennant
Prod Company (TV): Partizan
Prod Company (Digital): Lollipop
Editorial (TV): Beast
Editorial (Digital): Panic & Bob
VFX: HiFi
Art Buyer: Marilyn Rose
Account Service: Jennifer Warren, Sabia Siddiqi, Jenny Davidson, Georgeanne Erickson, Megan Cano
Marketplace Planning: Haley Rushing

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