AUSTIN, TX — October 1, 2013 — GSD&M announced today that Jonathan Hart and Rye Clifton have both joined the agency. As Director of Analytics, Jonathan Hart will work to develop and implement a universal analytics practice for the agency and its roster of clients. In his role as Product Strategy Director, Rye Clifton will develop product-focused business solutions for clients using technology and digital assets.
“It’s critical we continue to seek ways and opportunities to increase capabilities so we are well-positioned to serve our clients’ needs,” said Duff Stewart, CEO of GSD&M. “Jonathan’s noteworthy analytical expertise and Rye’s extensive strategy experience will allow us to do just that and give us the competitive edge we need.”
Hart is an experienced analyst who comes to GSD&M from Accenture Management Consulting. There he designed measurement tools and delivered marketing analytics to Fortune 500 companies across the globe. His past work experience spans a variety of industries as well as brands like Visa, Target, Walgreens, Vanity Fair and Astra Zeneca.
Clifton comes to GSD&M from Sherry Matthews Advocacy Marketing where he held the title of director of digital strategy. In this role, he ran campaign development for award-winning efforts as well as contributed towards the agency’s new business program. Prior to that, he spent time at The Barbarian Group where he served as a strategy lead for the General Electric and CNN iReport accounts and was instrumental in helping the agency land the Sears and NASDAQ accounts. His other agency experience has included The Martin Agency and The Richards Group.
GSD&M is an advertising agency headquartered in Austin, Texas. With a restless culture and purpose as a guiding force, GSD&M builds brands with an integrated creative and media approach. GSD&M is part of Omnicom Group, Inc. (NYSE:OMC). For more information go to GSDM.com.
Jonathan Hart, Director of Analytics
Rye Clifton, Product Strategy Director